What happened to the Gucci Jackie bag?

Flatlay image of a Gucci Jackie 1961 bag in the color green by FASHIONPHILE

You may have noticed the latest changes to the Gucci Jackie bag. What does that mean if you’re looking to shop for one?

 

In Gucci’s Fall Winter ‘23 collection under the creative direction of Sabato De Sarno, the Gucci Jackie bag got a subtle makeover (ok, gorgeous makeover) that had many guessing if the Gucci Jackie 1961 was gone for good. Like many popular handbag styles, the Gucci Jackie bag evolves with each new creative director.

With Gucci in a new era, the Jackie bag remains an evergreen style (thankfully) and has proven to be a versatile item. As a result, we’re flooded with so many different versions of the Gucci Jackie bag. But that means no matter which era you prefer, FASHIONPHILE has all seasons of the Gucci Jackie handbag. Read on to find out what’s happening to the Gucci Jackie bag and the style evolution of this popular bag from Gucci. 

Is the Gucci Jackie discontinued?

The Gucci Jackie 1961 bag has been discontinued as of March 2024. But don’t sweat, you can still shop them at FASHIONPHILE. The Gucci Jackie 1961 has been replaced by the Gucci Jackie Shoulder Bag which was introduced under the creative direction of Sabato de Sarno. This change marks a shift in Gucci’s design direction, reflecting the evolving tastes and preferences in the fashion industry. From a resale perspective, this change may mean an increase in resale value for the Jackie 1961. Looking to sell yours? Submit your item for a quote! Our procurement team is staying vigilant. 

mini gucci jackie 1961 bags in lizard grouped together by FASHIONPHILE
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Gucci Mini Jackie 1961 Hobo
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Gucci Mini Jackie 1961

The Design Evolution of the Gucci Jackie Bag

Over the years, the Gucci Jackie bag has undergone notable transformations under different creative directors, resulting in three distinct versions known today. The latest rendition: the Gucci Jackie Shoulder Bag. This version features a hook or lobster clasp closure with a web strap extender, showcasing a modern and refined aesthetic. 

Prior to this, the now-discontinued Gucci Jackie 1961 bag is characterized by its iconic piston lock and matching strap extender, reflecting the design ethos under former creative director Alessandro Michele. 

Vintage Gucci Jackie O bags, on the other hand, boast a standard frontal press lock, representing the timeless appeal of the classic design. Each iteration of the Gucci Jackie bag reflects the evolution of Gucci’s design language while maintaining the iconic essence of the original silhouette.

close up image of GUCCI Monogram Web Jackie O Hobo in the color Dark Brown by FASHIONPHILE
Monogram Web Jackie O Hobo with press lock
close up image of GUCCI Boarded Dyana Lux Calfskin Small Jackie 1961 Hobo in the color Black by FASHIONPHILE
Lux Calfskin Jackie 1961 Hobo with piston closure

The Gucci Jackie Bags You Can Find at FASHIONPHILE

We’ve got ‘em all. The collection of new Jackie Shoulder Bags also includes the Gucci Jackie Notte which is a new mini silhouette perfect for evenings out on the town with details like the light gold-tone Gucci lettering chain strap. These are mostly decked out in patent leather with gorgeous color offerings such as Rossa Ancora for a unique touch. 

Both vintage Jackie O bags and the discontinued Jackie 1961 come in all sorts of materials as well from the iconic GG monogram canvas to lux calfskin, patent leather, lizardskin, shearling, and more – even mesh material with crystals. 

GUCCI Boarded Dyana Lux Calfskin Bi-Color Small Jackie 1961 Hobo in the colors Mystic White and Black by FASHIONPHILE
Bi-Color Jackie 1961
GUCCI Canvas Flora Medium Jackie Hobo in the colors Blue Agata by FASHIONPHILE
Flora Jackie 1961
GUCCI Lizard Mini Jackie 1961 in the color Silver by FASHIONPHILE
Metallic Jackie 1961
GUCCI Felt Jackie O Hobo in the color Beige by FASHIONPHILE
Jackie O Hobo
GUCCI Shearling Small Jackie 1961 Shoulder Bag in the color White by FASHIONPHILE
Shearling Jackie 1961
GUCCI Calf Hair Mini Jackie 1961 Hobo in the color Pink by FASHIONPHILE
Calf Hair Jackie 1961
Which Jackie bag would you reach for? Shop all Gucci Jackie bags at FASHIONPHILE.